Writing

Dec01
So let’s talk about copywriting (also known as “business poetry”). What is it? Where does it come from? Why is it called “copy-writing?”
Sep19
UX writing is my main craft, and I get a lot of questions about it.
Sep16
One time, I nearly lost my mind while brainstorming copy for a holiday print ad.
Sep09
Some people think of content as a final flourish, words on a page or screen that can be written just before launch.
Aug21
Over the years, I've been lucky enough to chat with UX writers from a bunch of different companies.
Aug16
Let me share the ad for Rolls Royce Silver Cloud from 1950s.
Aug10
The arts and humanities are more intertwined in technology than ever before.
Aug01
The words that usually signal problems with the user interface.
Jul28
Neat, coherent, and obvious texts make interfaces more intuitive and instill confidence.

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