Software swag has upped its swag factor. Here’s why wearing your app on your sleeve has gone from cringeworthy to cool.

Free, SVG placeholder logos in a variety of styles for use in design projects and mockups.

Good UX is invisible; your brand is what people will remember.

Nn insightful journey from the data centre to the heart of the unit, revealing the cutting-edge chip within.

Logotype, illustration, digital and posters for e-commerce platform Big Cartel designed by How&How.

A visual identity inspired by the charm of nostalgic hand-painted market signage.

Accessibility and boldness are the key focus in Olivia King’s customised typeface for the publishing giant.

Branding work for C the Signs: a movement to make early cancer detection a right, not a privilege.

How&How rebranded Jupi—an AI-powered decision making OS. They also designed and built the website.

July 4, 2026 marks America's 250th anniversary. This branding project aims to create the most inclusive commemoration in American history.

The bodega-influenced visual language of an outsider campaign for mayor of New York City.

A collaboration with German fashion label Armedangels to spell out the importance of equality, freedom, and peace.

DNCO works with the Dumbo Improvement District to refresh the brand for this unconventional part of Brooklyn.

Konpo’s richly layered revamp of Coachable signals success for engineers.

A collection of many fictional brands found in films, series and video games.

Adobe sought help from Mother Design in rethinking and codifying its brand system.

Handpicked curated brand guidelines from around the world.

Inspired by the legacy of Welsh-Japanese environmentalist and storyteller CW Nicol, ITO GIN brings a new perspective to the spirits category in Japan.

One of Latin America’s biggest production companies realised it was time for a change.

Brand identity by Pentagram for a publishing house founded by the photographer Jack Davison.