The five best design links, every weekday

Category: Branding

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blandbook.com

Totally Mundane™

Follow these bland documents to always go unnoticed and be like every other Bland.

bloomberg.com

Welcome to Your Bland New World

Why do disruptive startups slavishly follow an identikit formula of business model, look and feel, and tone of voice? Because it works, sort of.

underconsideration.com

Everything’s L-A-Okay

New Emblems for LA28 Olympic and Paralympic Games.

uxdesign.cc

These are the fonts behind 30 famous logos

An oddly fascinating closer look at the nuts and bolts of designs we’ve all seen a thousand times.

vanschneider.com

Can a utility brand be an emotional brand?

An emotional tech product is a lifestyle product. It doesn’t necessarily solve a problem.

fastcompany.com

NASA’s ‘worm’ logo lay dormant for 28 years.

So why are people so obsessed with it?

underconsideration.com

R’over the Moon

New Logo for Mars2020 by House of van Schneider.

vanschneider.com

NASA Mars 2020 Mission — Logo & Identity

A symbol capturing the energy and legacy of space travel, while celebrating the engineers who worked tirelessly on this mission.

fastcompany.com

Jokes aside, is the new Space Force logo any good? 5 design experts weigh in

Despite the obvious Star Trek comparisons, can the Space Force logo stand on its own?

dribbble.com

How to create a strong visual identity for digital products

Here’s how to create a strong visual identity that communicates this unique story and stands out in a competitive market.

underconsideration.com

It’s Lit

New Logo for Nissan done In-house.

linkedin.com

Can a rebranding make BMW immune?

One of the most polarizing topics in the news for aesthetic aficionados has become the most radical makeover of BMW's logo in more than 100 years.

artboard.studio

Create mockups and animations onlineSponsored

Drag and drop from ever growing library of mockup items and create your design or animation in minutes

spotify.design

Making the Brand: Redesigning Spotify Design

We partnered with designers to design a design brand that helps designers showcase their design work to an audience of… (wait for it) ...designers.

uxdesign.cc

What every product designer needs to know about brand

A crash course on brand essentials, packed with resources + tips from my time at IDEO.

logolounge.com

2020 Logo Trend Report

As with every logo trend report I write, I look to the past before looking ahead.

trybrandy.com

Iconic brand guidelines and logo manuals from 60s, 70s and 80s

Brand guidelines used to be beautiful pieces of work which carry the original vision and aesthetic of the author.

blog.overflow.io

Evolving the Overflow Brand

When we set out to build Overflow, the world’s first user flow diagramming tool tailored for product design teams, we wanted a memorable brand.

underconsideration.com

Eyes on the Prize

New Logo and Identity for Popeyes by Jones Knowles Ritchie.

underconsideration.com

The Code Less Travelled

New Logo and Identity for Girls Who Code by Hyperakt.