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Category: Case Study

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Recipe websites, data modelling and user experience

To a developer, recipes represent such a complex and delicious content model. So why do so many recipe websites leave a bad taste?

How Bumble’s clever design helped the app go public

Lara Mendonça built Bumble’s product design team during the pandemic. Her strategy contributed to a wildly successful IPO.

Quantifying UX Improvements: A Case Study

A research-driven overhaul of a site’s information architecture resulted in an 85% improvement of findability.

Making GitHub’s new homepage fast and performant

This post is the third installment of our five-part series on building GitHub’s new homepage.

Case study: Match-making to find freelancers

Design a product experience that would help people find and hire the right designer for their projects.

Making of A Brief Visual Exploration of A Dictionary of Typography

Not many people read a dictionary cover to cover, let alone analyze every word, but I did and found it fascinating.

A Google designer takes us inside Search’s mobile redesign

Google Search’s mobile experience has a new look and feel. Designer Aileen Cheng takes us through the update.

The Scary Future Of Instagram

Instagram’s vision to share our world through beautiful photos is a thing of the past. Ethical dilemmas are blatant and need our utmost attention.

Design Played a Big Role in Winning Back the Soul of the Nation

Robyn Kanner, Biden campaign Creative Director, on the role her team, design, visuals and using the illustration tool Blush had in the election win.

A New Logo for Burger King

Updating the mark for a now global brand in a digital age meant taking a look back at what made the logo so iconic in the first place.

Burger King rebrand

Fast-food giant's first rebrand in over 20 years features a more digital-friendly burger logo and a custom brand font by Colophon Foundry, "Flame".

Facebook Messenger Case Study

With over 1.3 billion users, Messenger has grown to become one of the largest communication platforms in the world.

New Kia logo

Insights from Blackspace studio on their work on a new Kia logo and brand identity.

How Group Sessions on Spotify work

I spent ~40 hours using, analyzing and reviewing Spotify’s Group Sessions. Here are the biggest issues with their user experience.

Case Study: Augmented Reality in Travel and Covid

A project on designing new digital experiences for Headout Users using Augmented Reality.

Bukalapak Branding & Design Language

Defining the design language to support Bukalapak strategic shift to empower low-middle income people.

Design v18

I can never think about the word redesign without also thinking about realigning, from Cameron Moll’s seminal article.

Designing Bunch Payout of RazorpayX

Designing of payout feature enabling target users to pay a group of 5–30 people in a seamless and hassle-free manner

Case Study: 2020 refresh

Thoughts and process for the 2020 redesign.

How TikTok Design Hooks You Up

Today you will learn how TikTok onboards new customers, creates habit loops, drives our behavior, and hooks us up to keep using the app.