Reinventing Online Shopping on Microsoft Edge
Helping shoppers save time and money with an intelligent browser
Helping shoppers save time and money with an intelligent browser
The small bits of copy you see sprinkled throughout apps and websites are called microcopy.
Draft clear content so users know how to take action.
It may seem like UX writing is in a perpetual grey area. Like a lot of design disciplines, the field is having an identity crisis.
How tech companies understand "clarity" reveals what they assume about users.
When it comes to design, most people would immediately link it to visuals and appearances and they're not entirely wrong.
This is an excerpt from our upcoming UX Writing book, exploring how we can write copy that helps people use and love our products.
What is UX Writing and how can you launch your career in this fast-growing field of Product Design?
Yes, if you're a UX writer, your expertise is words. But you work in a visual medium.
Writing to meet WCAG2 standards can be a challenge, but it's worthwhile.
Legibility is the ease with which a user can not only read the text, but also understand it.
How my team at The New York Times brings UX copywriting into the design process to make our products stronger.
You might be surprised to find out that writing and designing have their fair share of similarities.
Your company's writing helps people to connect with your product, trust what you deliver, and keep using it.
Using a few words and symbols to communicate a lot isn't a novel concept.
Why themes are important in tying together the messy parts of your business story.
Writers are motivated by the endless possibilities the blank page can afford.
For large-scale and e-commerce sites, the search experience is an increasingly critical tool.
When it comes to automatic replies, there is no 'one size fits all' approach.