Check out these real-life examples of business-to-customer messages via email and in-app.

A little thing like capitalization can be a big deal Can you spot the differences with the messages above? The left side has a few more capital letters than the right side. Big O, little o. Who cares, right? Well, if you write for an app or website, you should care.

To test, we can use an image that is a single pixel. A 1×1 white pixel PNG shows the efficiency of how various tools package their exports, and if metadata or additonal data chunks are included. Here's how the various tools and common export methods rank. Sizes are in bytes and smaller is better.

Instagram for Windows 95

Welcome to the first episode of DN FM! Look forward to a new show every couple weeks. Through interviews, news and Office Hours community segments, DN FM aims to spark a meaningful conversation on design.

We've been doing some experimenting and usability testing to try and find the best Sign Up UI. Here are some insights that cost us several hundreds of dollars and a couple weeks of our time. We probably made our sign up too simple, so users thought it was a login form: We had to add an optional name field.

We Made The Decision To Add Six More Steps To Our Onboarding - And It Worked. Here's Why. We just finished implementing a 12 step onboarding. "That's WAY too many clicks." ...is that what you're thinking? You're not wrong- that is a lot of clicks. But hear me out for one second.

Prototyping is one of the most important steps in the evolution of a digital product. The prototype allows us to simulate our product's experience and gain insights to validate design solutions. They communicate how the product actually feels. In digital product design, prototyping has now become a required step.

When your team starts to grow a lot, like our did some time ago (from a few people into 15 designers, almost over night!) we realized that using the most frequent design process in the industry -  called "punk"  - wasn't suitable for us anymore.

Developers shouldn't have to write ETL scripts

Step inside the unexpected world of Rio's favelas.

This job never came with a manual. If you're like me, you got into the business of building websites writing bad teenage poetry or photoshopping crude posters for your band. Eventually, you learned the skills to put your creation on the Web and became addicted to the thrill of instant self-publication.