Making things is challenging. Getting them to market is even harder. Finding an audience that cares? Damn-that's a real toughy. So, it's no wonder people often give up. If you're a maker, you know what I'm talking about. Excitement turns to doubt awfully quick.

Why write about whiteboard design challenges? Very recently, I experienced a long spree hunting for design jobs. This process was exhausting and very enlightening in terms of what I valued as a designer, my thought-process, and how I tackled challenges that were extremely time sensitive.

After you read this, you should be able to throw together a logo without hiring a designer in about five minutes. You're not going to end up with the Nike Swoosh or Apple logo, but you will have enough to get going.

I am obsessed with lettering and has been doing it for a couple of years. Before I have the digital drawing tools (like iPad Pro / Cintiq). It was such a tedious process where I have to continuously iterate the details; like kerning, letter-weight, angle and more.In the traditional way to iterate this is using a technique called pencil-tissue where utilizing tracing paper over the previous drawing and keep refining on it.

Dave Gandy is raising funds for Font Awesome 5 on Kickstarter! Font Awesome makes it easy to add vector icons and social logos to your website. And Pro gives 1,000+ more icons and SVG support!