From identities for a bakery to the Milanese orchestra, here’s our most-read projects from 2023

2023 has been a busy, busy year at The Brand Identity! Thanks to the scores of projects we’ve discovered and shone a light on, we’ve been able to keep a finger on the pulse of the world of branding. Refusing to settle for less, this year, creatives have continued pushing the boundaries of design. We’ve noticed the rise of motion, now being woven into a brand as a central element of the world-building process from the very get-go. There’s also an increasing focus on craft, seen in the many custom typeface-forward projects. To look back at the year that was, we’ve pulled together our most-read projects from 2023. Here’s the throwback you didn’t know you needed. Happy reading!

REGGIE by Carla Palette

Orchestra Sinfonica Di Milano by Landor & Fitch

Boa by Bandit Design Group

Carbo Culture by Bakken & Bæck

Onslow by Davy Denduyver

Wild by Justified Studio

Little Spain by Studio Gonzalo Hergueta

RATIO by Landscape

Brilliant Planet by Wildish & Co.

Hea by Studio Bruch