The five best design links, every weekday

Domain: pentagram.com

pentagram.com

Scientific American Rebranding

Redesign of the oldest continuously published magazine in the US, with a focus on a scientific research and ideas.

pentagram.com

1,374 Days: My Life With Long Covid

A data storytelling experience for The New York Times about a life-altering disease.

pentagram.com

Reddit Rebrand

Brand identity transformation for the “heart of the internet.”

pentagram.com

New Branding for the Natural History Museum

Moving the Museum from catalogue to catalyst.

pentagram.com

Prime Video Identity

A brand refresh for one of the world’s biggest streaming services welcomes fans of all kinds to a universe of entertainment.

pentagram.com

‘May I Submit Utopian Turtletop?’

In 1955, the marketing department of the Ford Motor Company tried unsuccessfully for months to name their newest car.

pentagram.com

New Yahoo Logo

Pentagram has worked with Yahoo on a refresh of its visual identity that captures the exuberant personality of the brand.

pentagram.com

Pentagram: the world's largest independent design consultancy

A new design for the Pentagram homepage.

pentagram.com

New MasterCard mark

21 partners, a group of friends who are all leaders in their individual fields. We designarchitecture and interiors, books, branding and identities, digital installations, exhibitions, films, products, posters, and websites from offices in London, New York, San Francisco, Berlin and Austin.