Articles + Branding
Featured on 2020/01/03
You might notice some commonalities among large company rebrands in 2019. Or rather, you might not have noticed they rebranded at all.
Featured on 2018/10/26
Simple is an app for healthcare workers to track patients with high blood pressure, with a brand built as an open source project
Featured on 2018/05/22
We've watched Trump for years, seeing him emerge from his minor celebrity into a TV superstar, and then rebranding again as a political firebrand.
Featured on 2018/01/05
Meet three companies trying to conquer the Mt. Everest of branding challenges: persuading you to eat insects.
Featured on 2017/04/20
For years before I joined the Dropbox illustration team, I assumed the Dropbox illustrators had it easy. I imagined talented people getting to make great work for an organization that…